March 4, 2020
By Melissa Stanton
The bipartisan act titled “Shop Safe Act of 2020” was revealed this week and it targets e-commerce companies like Amazon and eBay to keep counterfeits off their platforms. The act outlines a series of steps and guidelines that these online companies must conform to or otherwise be held liable for any knock-off items sold on their behalf. Proposed actions include government identification of third-party sellers along with proof of authenticity from these sellers. The act comes as a response to the rise of counterfeit goods, which has amounted to over 3% of all global trade.